January 19, 2015 at 9:02 am #1409
What are my client’s hungers?
They want us to teach them – DWY
They want it in a group setting or one on one
They want to take our workshops for these reasons: Travel
Knowledge of their equipment
To hang out with like minded individuals
Discover new places
A hobby to take them into their retirement
They want to learn in a class environment
Want to be able to win high praises at the photo club competitions
Want to work with knowledgeable professionals with a proven body of work
Want to work with people who are comfortable in the out doors
Want to share techniques with other people
What is their Eco system?
They mostly live, work and play in Southern California
Most have families that don’t share their passion
Websites they frequent:
What other groups do they belong to:
Meditation and wellness
4 wheel drive clubs
Top 3 online locations for connecting:
Top 3 In person locations for connecting:
Our meet ups
The workshops we do for Samys Camera
I will continue to research the people who open our emails, attend our meetups and make comments on social media 30 minutes every day. I think it’s important to stay connected to that list of people and find other ways to connect in their other social media channels or groups that they belong to. Once I feel I have created a more solid relationship online with these people, I will start the in person reaching out process.
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