by Tea Silvestre | Feb 13, 2025 | Secret Suppers
by Tea Silvestre | Feb 13, 2025 | Secret Suppers
(Note: scroll to the bottom to watch the replay of our Secret Supper meeting) Copywriting — the act of putting words on a page (or a screen) specifically for the purposes of marketing something — isn’t a skill that you’re born with. (Even if...
by Tea Silvestre | Feb 13, 2025 | Secret Suppers
(With a focus on this summer’s soiree) Did you miss this meeting? Here’s the recording: And here are the slides in PDF format. If you’d like a copy of the event planning checklist, you can download the template here. Questions? Go ahead and ask...
by Tea Silvestre | Feb 13, 2025 | Secret Suppers
My own blogging practice has evolved over the last three years into a pretty solid rhythm. It took me a while to find it (mostly because I was listening to all the “experts” and trying to follow “best practices”). Don’t let that happen to...
by Tea Silvestre | Feb 13, 2025 | Secret Suppers
If you missed this month’s Secret Supper, you can watch the replay here: Links mentioned during this meeting: Test Kitchen experiment Prosperity’s Kitchen Feedback Form Survey Monkey PopSurvey WuFoo Gravity Forms Prosperity’s Kitchen Potential Client...
by Tea Silvestre | Feb 11, 2025 | Secret Suppers
I’ve participated in four different mastermind groups over the course of my self-employed life, and can tell you that they’ve always provided me with high value feedback, support and accountability. Unfortunately, that high value didn’t always last....
by Tea Silvestre | Feb 11, 2025 | Secret Suppers
by Tea Silvestre | Feb 11, 2025 | Secret Suppers
by Tea Silvestre | Feb 11, 2025 | Secret Suppers
by Tea Silvestre | Feb 11, 2025 | Secret Suppers
Start by listening to the replay of this month’s meeting. The image below shows my web traffic since the inception of theWordChef.com. Peak traffic days are explained as well as top visited pages: As I noted during our meeting, my initial content strategy...
by Tea Silvestre | Feb 10, 2025 | Secret Suppers
Have you seen my Marketing diagram before? This is the one I use to help explain marketing in terms of its breadth and depth in your business. I also usually say, “I’m biased, but I believe EVERYTHING in your business is about marketing.” Go ahead...
by Tea Silvestre | Feb 8, 2025 | Secret Suppers
This month’s meeting replay is here: For more on the Word Chef brand, see these posts: Has Your Brand Reached it’s Expiration Date? About the Chef About the Word Chef company The Manifesto Also, take a look at the graphics on my Services Menu to see how I...
by Tea Silvestre | Feb 4, 2025 | Secret Suppers
Miss the meeting? You can watch the recording here:
by Tea Silvestre | Jan 30, 2025 | Secret Suppers
One of the things I’ve learned over the last few years, is that when I focus on having conversations with the people on my list (vs. trying to build the list bigger and faster), I’m much more successful. Here are my tips for doing just that: 1. Start the...
by Tea Silvestre | Jan 30, 2025 | Secret Suppers
If you missed us, here’s the recording: Click the graphics below for additional review:
by Tea Silvestre | Jan 30, 2025 | Secret Suppers
Watch the replay here: Download the slides here: SS – Nurture – Content Strategy Reminder: Your homework is due on a different date this month: Friday, Feb. 20th at Noon, Pacific....
by Tea Silvestre | Jan 25, 2025 | Secret Suppers
First, watch the recording: Here’s the list of things I look at in each of the areas I mentioned above: Google Analytics At a bare minimum, take a look at the overview pages for each of these. Look at it by month, as well as by 3 to 6 months. Find the spikes and...
by Tea Silvestre | Jan 25, 2025 | Secret Suppers
This month’s Secret Supper is available in both video and audio! For video, watch here: For audio, listen or download here:...
by Tea Silvestre | Jan 24, 2025 | Secret Suppers
First, watch the recording: Show Notes: FIRE Method Find: Make a list of all the organizations, publications, companies, etc. that you’d like to work for/with. Then use your favorite social media channel to Find all the people who work there. Identify: Go...
by Tea Silvestre | Jan 24, 2025 | Secret Suppers
by Tea Silvestre | Jan 22, 2025 | Secret Suppers
This month (due to my move), the Secret Supper was held by phone. Here’s the recording.