What’s Inside…
Plan with The Biz Story Framework
Integral to The Story Power Approach™, this is a new twist on the traditional marketing plan.
Education
Actionable learning with assignments that move your business forward.
Community
Like-minded entrepreneurs with various talents, sharing wisdom and good juju.
Digital Dining Room Content Categories
Brunch & Learns
Missions and Exercises
Case Studies
Videos of Case Studies
Topics
Training Videos and Missions
Secret Suppers
Video Recaps of the Secret Suppers
Latest Posts
Secret Supper: The Word Chef’s Content Strategy Over Time
Start by listening to the replay of this month's meeting. The image below shows my web traffic since the inception of theWordChef.com. Peak traffic days are explained as well as top visited pages: As I noted during our meeting, my initial content strategy centered...
Email Marketing: Better Relationships, More Sales
First, watch this month's Brunch & Learn recording: Your Test Kitchen mission: Identify three questions you think will be of value in building relationships Include any giveaway info if needed (why did they sign-up in the first place?) Write the email and set it...
Lunch & Learn: All About Masterminds
Your Test Kitchen Mission (Due Monday, May 20th) Part I - Write a Want Ad* for Mastermind Members: Bullet points for qualities needed Focus/Topic Meeting structure preferred What you have to offer Part II - Write Group Guidelines: Outline ground rules Decide on...
Brunch & Learn: Create Programs & Packages that Help You AND Your Clients Succeed
First, catch up on the lesson here: https://youtu.be/9ZTe94l5PQ8 Your Mission Do an inventory of your existing content. Mindmap ONE program or package and… Name it, describe how it aligns with your brand. Describe WHO it’s perfect for. List the content you might...
Content Strategy & Storytelling
The content in this module corresponds to the Plot section of your Biz Story Framework. The videos below run approx 2.5 hours. You can stop and start them as needed. Your Test Kitchen mission: Identify Your Top Business Goal for the next quarter of this year...
Your Ideal Client as Hero: The Character Sketch
Your Ideal Client as Hero: The Character Sketch
Ask the Chef: Branding
What questions do you have about branding? Leave them in a comment below and the Chef will get you an answer delivered up post-haste! (or at least within 48 hours)
Market Research – Digging Deeper with Two Questions
If you haven’t yet looked at (and given feedback on) the questions posted by DDR members, click on over to the Forum and take a peek. Here’s the replay of our meeting. We missed you. Hope you can make it to the next one! If you'd rather listen to the audio only, you...
Evolution of The Word Chef Brand
This month's meeting replay is here: For more on the Word Chef brand, see these posts: Has Your Brand Reached it's Expiration Date? About the Chef About the Word Chef company The Manifesto Also, take a look at the graphics on my Services Menu to see how I incorporated...
It’s ALL Marketing: The Importance of Systems for Your Business (and Peace of Mind)
First, watch the replay here: Your Test Kitchen Mission: Block out time on your calendar to wear your CEO & Manager Hats. Tell us what times you chose & why. Outline your agendas for those meetings. Pick ONE piece of your business to systematize this month....
Email Marketing
The content in this module corresponds to the Plot section of your Biz Story Framework. The videos below run approx 3 hours. You can stop and start them as needed. Your Mission: Part One: Treasure Hunt Pay attention to which emails you decide to open and read. Copy...
Systems: How’d You Do?
If you missed our meeting, you can watch the recording here: What were your biggest take-aways from this project?
Prepare to Plan
The content in this module should be reviewed BEFORE you sit down to do any planning. It's the best way to take stock of where you are now (so you can make the smart decisions about where you want to go from here). The videos below run approx 2 hours. You can stop and...
Market Research: Your Ideal Client
The content in this module corresponds to the Ideal Client section of your Biz Story Framework. The videos below run approx 2.5 hours. You can stop and start them as needed. Your Test Kitchen Mission: The Un-Focus Group Part I - Spend a week to 10 days researching 5...
Community Case Studies: Preparing to Plan
To view the posted homework that goes with this video, see our Pre-planning topic in the forum.
Tea’s an amazing mentor, coach and all around awesome person. I’ve learned and accomplished more from participating in her programs than all of the others combined (and there’ve been many!!).
Tea’s Digital Dining Room program has helped me to think differently — on a daily basis — about who my target clients are and the best way to communicate with them. That’s huge! Tea’s advice is current and savvy and you know you are on the cutting edge when working with her.
Build Your Business on YOUR Terms
Find additional free business and writing resources at StoryBistro.com. Also find free e-courses at StoryBistroCourses.com.
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