What’s Inside…
Plan with The Biz Story Framework
Integral to The Story Power Approach™, this is a new twist on the traditional marketing plan.
Education
Actionable learning with assignments that move your business forward.
Community
Like-minded entrepreneurs with various talents, sharing wisdom and good juju.
Digital Dining Room Content Categories
Brunch & Learns
Missions and Exercises
Case Studies
Videos of Case Studies
Topics
Training Videos and Missions
Secret Suppers
Video Recaps of the Secret Suppers
Latest Posts
The Wonders of Market Research and What it Means for Iteration
Have you seen my Marketing diagram before? This is the one I use to help explain marketing in terms of its breadth and depth in your business. I also usually say, "I'm biased, but I believe EVERYTHING in your business is about marketing." Go ahead and take a gander...
Who’s That Villain? What Stands in the Way of Your Client Getting What She Wants?
First, watch the replay here: Your Test Kitchen Mission: Brainstorm at least two villains for each quadrant (Internal/External and Conscious/Unconscious). Pick ONE that would be the best for you to tackle right now. Create an Avatar for this Villain (with a visual)...
Your Branding Stories
The post that covers our project this month can be read on the Word Chef site here.
Copy Writing and Sales Page
The content in this module corresponds to the Ideal Client section of your Biz Story Framework. The videos below run approx 5 hours. You can stop and start them as needed. Your Test Kitchen Mission Part I – Identify your 5 ingredients (Pain/Desire; What Stands in the...
Ask the Chef: Social Media
Ask anything related to Facebook, Twitter, LinkedIn, Google+, Pinterest, YouTube (you get the idea)...if I don't know the answer, I'll find someone who...
Your Signature Dish: How to Create & Price
Review the Brunch & Learn recording here: Your Test Kitchen Mission: 1. Mindmap your Signature Product. Make sure it answers these two questions: > What do you want to be known for? What are your super powers? > What are the benefits of each feature? 2....
Secret Supper: How I Create and Implement My Content Strategy
Watch the replay here: https://www.youtube.com/watch?v=BbLWnXoObtk Download the slides here: SS - Nurture - Content Strategy Reminder: Your homework is due on a different date this month: Friday, Feb. 20th at Noon, Pacific....
How to Use Social Media to Bloom Your Online Relationships
First, catch up on our meeting here: http://youtu.be/m-R2Cr3_Bmo Your Mission: 1. Perform this 10-Day Experiment Pick a new(ish) or ignored channel Download this worksheet Use the worksheet as a guide. Spend 10 minutes per day on the tasks as outlined and keep track...
Secret Supper: Heart-to-Heart Email Marketing with Mark Silver
Miss the meeting? You can watch the recording here: https://www.youtube.com/watch?v=ltfWlhUh2QU
Brunch & Learn: Heartfelt Sales Conversations (with Susanna Maida)
First, watch the recording of our meeting: https://www.youtube.com/watch?v=cmfZb66CYqw Your Mission: Design a Discovery Session. Name it, describe how it aligns with your main offer. Highlight the benefits of having one. List the content you might discuss. Invite your...
Prepare to Plan
The content in this module should be reviewed BEFORE you sit down to do any planning. It's the best way to take stock of where you are now (so you can make the smart decisions about where you want to go from here). The videos below run approx 2 hours. You can stop and...
Market Research: Your Ideal Client
The content in this module corresponds to the Ideal Client section of your Biz Story Framework. The videos below run approx 2.5 hours. You can stop and start them as needed. Your Test Kitchen Mission: The Un-Focus Group Part I - Spend a week to 10 days researching 5...
Planning
The content in this module corresponds to your ENTIRE Biz Story Framework. The videos below run approx 2.5 hours. You can stop and start them as needed. Your Test Kitchen Mission: Using your revenue goal for the coming month, plan out and calendar your marketing...
Mastermind Groups
Watch the videos (approx running time: 2 hours) Your Test Kitchen Mission Part I - Write a Want Ad* for Mastermind Members: Bullet points for qualities needed Focus/Topic Meeting structure preferred What you have to offer Part II - Write Group Guidelines: Outline...
It’s ALL Marketing: The Importance of Systems for Your Business (and Peace of Mind)
First, watch the replay here: Your Test Kitchen Mission: Block out time on your calendar to wear your CEO & Manager Hats. Tell us what times you chose & why. Outline your agendas for those meetings. Pick ONE piece of your business to systematize this month....
Tea’s an amazing mentor, coach and all around awesome person. I’ve learned and accomplished more from participating in her programs than all of the others combined (and there’ve been many!!).
Tea’s Digital Dining Room program has helped me to think differently — on a daily basis — about who my target clients are and the best way to communicate with them. That’s huge! Tea’s advice is current and savvy and you know you are on the cutting edge when working with her.
Build Your Business on YOUR Terms
Find additional free business and writing resources at StoryBistro.com. Also find free e-courses at StoryBistroCourses.com.
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