What’s Inside…
Plan with The Biz Story Framework
Integral to The Story Power Approach™, this is a new twist on the traditional marketing plan.
Education
Actionable learning with assignments that move your business forward.
Community
Like-minded entrepreneurs with various talents, sharing wisdom and good juju.
Digital Dining Room Content Categories
Brunch & Learns
Missions and Exercises
Case Studies
Videos of Case Studies
Topics
Training Videos and Missions
Secret Suppers
Video Recaps of the Secret Suppers
Latest Posts
Elements of Your Branding Story & Using Them Effectively
First, watch this month's Brunch & Learn recording: Your Test Kitchen mission: Do an inventory of your assets (see Week 1 of the Find Your Secret Sauce course on ruzuku for help, if needed) Find the best THREE to incorporate into your branding -- one being a...
Your Signature Dish: Community Case Studies
Did you miss our meeting? You can catch the replay here: Any questions? Please ask below and/or in our Facebook group. Thanks!
Planning: Community Case Studies
What questions came up for you while doing this project? What a-ha moments landed? Share in a comment!
The Wonders of Market Research and What it Means for Iteration
Have you seen my Marketing diagram before? This is the one I use to help explain marketing in terms of its breadth and depth in your business. I also usually say, "I'm biased, but I believe EVERYTHING in your business is about marketing." Go ahead and take a gander...
Your Branding Stories
The post that covers our project this month can be read on the Word Chef site here.
Copy Writing and Sales Page
The content in this module corresponds to the Ideal Client section of your Biz Story Framework. The videos below run approx 5 hours. You can stop and start them as needed. Your Test Kitchen Mission Part I – Identify your 5 ingredients (Pain/Desire; What Stands in the...
Put the ‘Social’ Back in Social Media
First, watch this month's Brunch & Learn recording: Your Test Kitchen mission: 1. Spend 10 minutes a day for the next 10 days socializing on a new or previously ignored social media channel. 2. Download the worksheet to guide you through the process: Click Here 3....
The Villain
The content in this module corresponds to the Villain section of your Biz Story Framework. Your Test Kitchen Mission: Brainstorm at least two villains for each quadrant (Internal/External and Conscious/Unconscious). Pick ONE that would be the best...
Proactively Find (and Follow-Up on) New Leads Via Social Media
First, watch the recording: Show Notes: FIRE Method Find: Make a list of all the organizations, publications, companies, etc. that you'd like to work for/with. Then use your favorite social media channel to Find all the people who work there. Identify: Go through each...
Social Media that WORKS for YOU
The content in this module corresponds to the Plot section of your Biz Story Framework. The videos below run approx 6 hours. You can stop and start them as needed. Your Test Kitchen mission: 1. Spend 10 minutes a day for the next 10 days socializing on a new or...
Secret Supper: How I Use Social Media to Deepen Online Relationships
https://www.youtube.com/watch?v=YCxIx61-p7c
Prepare to Plan!
First, watch the Brunch & Learn Recording: Your Test Kitchen Mission: 1. Download the Spreadsheet and Complete the Pre-planning Inventory. (Feel free to customize this for your business) 2.Identify 2-3 Key Stories from the data. 3.Send the spreadsheet to me via...
Blog Smart: Make Every Word Count
First, watch this month's Brunch & Learn recording: Your Test Kitchen mission: Identify 3 places where your content creation habits could stand improvement. Identify 1 topic you could develop that would further your biz goals (your Content Strategy for Q4 should...
Market Research: How to Find Your Ideal Clients
Review the recording below... https://www.youtube.com/watch?v=jekKy4act7s Your Mission: 1. If you haven’t done the Ideal Client Profile/Hero Character Sketch, start there. (See...
Case Studies: Your Social Media Projects
https://www.youtube.com/watch?v=hbGv73Nl7rE
Tea’s an amazing mentor, coach and all around awesome person. I’ve learned and accomplished more from participating in her programs than all of the others combined (and there’ve been many!!).