The content in this module corresponds to the Plot section of your Biz Story Framework. The videos below run approx 2.5 hours. You can stop and start them as needed.
Your Test Kitchen mission:
- Identify Your Top Business Goal for the next quarter of this year
- Brainstorm Your Topics (At least 5)
- (Do an inventory of your current content)
- Create an Editorial Calendar for the next three months (use this template as a starting point)
For additional review, download the slides and/or the audio.
For further study, see items posted in our Content Strategy Forum.