Your Test Kitchen Mission
Part I – Identify your 5 ingredients (Pain/Desire; What Stands in the Way; What’s Possible; Why You; Call to Action):
- Write bullet points for each ingredient
- Be succinct and specific – try to keep your ingredients to no more than 2 sentences
Part II – Write a Letter to Your Ideal Customer:
- Use a conversational, friendly tone
- Use the five ingredients (at least one paragraph for each ingredient)
Questions? Please leave them in a comment below. Thanks!