What’s Inside…
Plan with The Biz Story Framework
Integral to The Story Power Approach™, this is a new twist on the traditional marketing plan.
Education
Actionable learning with assignments that move your business forward.
Community
Like-minded entrepreneurs with various talents, sharing wisdom and good juju.
Digital Dining Room Content Categories
Brunch & Learns
Missions and Exercises
Case Studies
Videos of Case Studies
Topics
Training Videos and Missions
Secret Suppers
Video Recaps of the Secret Suppers
Latest Posts
Case Studies: Your Social Media Projects
https://www.youtube.com/watch?v=hbGv73Nl7rE
Community Case Studies: Market Research
http://youtu.be/0EiC62Np_Fs
Secret Supper: The Chef Takes Stock
Who’s That Villain? What Stands in the Way of Your Client Getting What She Wants?
First, watch the replay here: Your Test Kitchen Mission: Brainstorm at least two villains for each quadrant (Internal/External and Conscious/Unconscious). Pick ONE that would be the best for you to tackle right now. Create an Avatar for this Villain (with a visual)...
Ask the Chef: Branding
What questions do you have about branding? Leave them in a comment below and the Chef will get you an answer delivered up post-haste! (or at least within 48 hours)
Evolution of The Word Chef Brand
This month's meeting replay is here: For more on the Word Chef brand, see these posts: Has Your Brand Reached it's Expiration Date? About the Chef About the Word Chef company The Manifesto Also, take a look at the graphics on my Services Menu to see how I incorporated...
Lessons from the Posse: Tea’s Mastermind Process
I've participated in four different mastermind groups over the course of my self-employed life, and can tell you that they've always provided me with high value feedback, support and accountability. Unfortunately, that high value didn't always last. (Which is why I've...
Putting the Social Back in Social Media
If you missed the January Case Studies meeting, you can watch the recording here:
Mastermind Ads
If you haven't yet looked at the ads posted by DDR members, click on over to the Forum and take a peek. Here's the replay of our meeting. We missed you. Hope you can make it to the next one! If you have any questions or comments about what was discussed, post them...
An Inside Look at My Copywriting Process
(Note: scroll to the bottom to watch the replay of our Secret Supper meeting) Copywriting -- the act of putting words on a page (or a screen) specifically for the purposes of marketing something -- isn't a skill that you're born with. (Even if you're somewhat talented...
Copy Writing – Letters to a Friend
If you haven’t yet looked at the letters posted by DDR members, click on over to the Forum and take a peek. Here’s the replay of our meeting. We missed you. Hope you can make it to the next one! If you have any questions or comments about what was discussed, post them...
Blog Smart: Make Every Word Count
First, watch this month's Brunch & Learn recording: Your Test Kitchen mission: Identify 3 places where your content creation habits could stand improvement. Identify 1 topic you could develop that would further your biz goals (your Content Strategy for Q4 should...
The Evolution (and Sales) of Your Products and Services
If you missed this month's Secret Supper, you can watch the replay here: Links mentioned during this meeting: Test Kitchen experiment Prosperity's Kitchen Feedback Form Survey Monkey PopSurvey WuFoo Gravity Forms Prosperity's Kitchen Potential Client Questionnaire...
How the Chef Plans Her Marketing
(With a focus on this summer's soiree) Did you miss this meeting? Here's the recording: And here are the slides in PDF format. If you'd like a copy of the event planning checklist, you can download the template here. Questions? Go ahead and ask 'em here in the...
Secret Supper: How I Use Social Media to Deepen Online Relationships
https://www.youtube.com/watch?v=YCxIx61-p7c
Tea’s an amazing mentor, coach and all around awesome person. I’ve learned and accomplished more from participating in her programs than all of the others combined (and there’ve been many!!).